Is a G-backlash in the making?
When Gizmodo puts up an article like this http://gizmodo.com/5476386/how-to-escape-from-googles-clutches-once-and-for-all, you know that the subject matter is in the geek mainstream. If I am at Google, I would be keep tabs on this issue. Even though computing, including cloud-computing, has large inertia (who wants to move data, change apps…), the proliferation of high quality tools with easy-to-use data importers (via scraping, connectors or what-have-you) can flip things very quickly.
On the other hand this may just be the after effects of the Buzz fiasco. But will these effects linger, as many more become aware of Google’s digital omniscience about their life? Now may be a good time for Google to create warm fuzzies by talking about this.
